In recent years, signature spirits have become more than just a drink: they're a trend that unites the world of entertainment and mixology. More and more celebrities are entering the premium spirits market, and consumers are willing to try and share these products on social media. But are they really worth it? At Vinos y Licores, we not only believe so, but we make them available to you with fast shipping and competitive prices.
One of the pioneers of this trend is actor Luis Gerardo Mendez , who created Mezcal Ojo de Tigre . This artisanal mezcal is smooth, smoky, and perfect for those seeking an authentic and balanced experience. Its flavor profile has mineral and citrus notes, ideal for both cocktails and sipping on its own. The actor has been very active promoting mezcal culture on social media, where he shares his passion for this 100% Mexican distillate.
Another name that resonates in this world is actor and singer Diego Boneta , who launched Tequila Defrente , a label that has quickly won the public's affection for its smoothness and authenticity. This is a premium white tequila, ideal for those seeking unpretentious quality. Boneta has shared a behind-the-scenes look at the development of this tequila, where he also shows how he enjoys it at exclusive gatherings and events.
And if we talk about a viral phenomenon, we cannot leave out the influencer Luisito Comunica , whose brand Tequila Gran Malo Luisito has revolutionized the market with unique flavors like tamarind, horchata, mango, and more. With a strategy focused on fun and disruptive innovation, Luisito has won over not only its digital audience but also thousands of young consumers seeking new experiences. The range of flavors makes Gran Malo perfect for shots, parties, or even creative mixology.
Finally, we cannot fail to mention the actress and businesswoman Kate del Castillo , who also ventured into the world of tequila with her own premium offering: Tequila Honor del Castillo This tequila reflects elegance, strength, and character, just like its creator. In interviews, Kate talks about how this project was born from her love for Mexico and the desire to offer a high-quality product that represents her country.
In short, influencer spirits are no longer just a fad: they're a new category within the world of premium drinks. Are they worth trying? If you're looking for originality, brand endorsement, and a direct connection to your favorite celebrities, definitely yes.
Find your favorite signature spirits at: vinosylicores.com/collections/influencers and get them delivered straight to your door.
Do you already know which one you're going to try first?